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LATEST ARTICLES
AUSTRALIA’S GREEN BEAUTY BOOM IN 2025
The unstoppable rise of ethical cosmetics is transforming Australia’s beauty landscape—and your bathroom shelf
THE GREEN GOLD RUSH
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The Rise of Jojoba Squalane Hair Oil: Why It’s Dominating Australian Hair Care Routines
G’day, beauty besties! If you’ve been scrolling through
#AussieHairTok lately,...
The Science of Hair Oils: How They Work and Their Interaction with Different Hair Types
G’day beauty enthusiasts! Ready to deep dive into the magical world of hair oils? If your...
LED Face Masks: At-Home Light Therapy’s Effectiveness, Safety Concerns and Regulatory Oversight
Okay girlies and boys, let’s chat about the LED face mask trend that’s...
Chlorophyll Drops: Separating Marketing Hype from Evidence-Based Skincare Benefits
Listen up, skincare girlies and boys! If you’ve been anywhere near BeautyTok lately, you’ve...
The Rise of ‘Skin Flooding’: Examining the Science Behind TikTok’s Hydration Technique
G’day beauty buffs! If you’ve been scrolling through your FYPs lately,...
If If you are a skincare lover, beauty expert, curious trend follower, or an informed shopper this newsletter is for you.





